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shannan siegwart-small
Sep 10, 20243 min read
How to Say More – But Do Less: Repurposing Content for Social Media
By repurposing your content across different platforms and formats, you can create more touchpoints with your audience.
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shannan siegwart-small
Aug 27, 20243 min read
How Your Small Business Can Capitalize on Back-to-School Season
As summer winds down, the excitement of a new school year begins to build. The back-to-school season is a prime opportunity for small...
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shannan siegwart-small
Aug 23, 20244 min read
Maximizing Facebook Engagement for Real Estate: A Comprehensive Guide
In today’s digital age, social media platforms like Facebook have become essential tools for real estate marketing. With millions of...
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shannan siegwart-small
Aug 14, 20243 min read
The Basics of Social Listening and How to Leverage It for Your Small Business
What exactly is social listening, and how can you leverage it to benefit your small business? Let's dive in.
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shannan siegwart-small
Aug 8, 20245 min read
Content Marketing 101: What You MUST Know to Get the Leads Rolling
Content marketing is no longer just an option for businesses; it's a necessity.
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shannan siegwart-small
Jul 24, 20244 min read
Crafting Summer-Specific Social Media Posts for Your Business
Summer is a vibrant season full of opportunities to engage your audience with fun, seasonal content. Creating summer-specific social...
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shannan siegwart-small
Jul 18, 20246 min read
The Importance of Consistency in NAP Data for Small Businesses
In the digital age, where information is readily accessible and competition is fierce, maintaining consistent and accurate business...
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shannan siegwart-small
Jul 10, 20245 min read
The Importance of Repetition in Marketing and the Rule of Seven
Marketing to your small business's target demographic requires a strategic approach to ensure your message is received, remembered, and...
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shannan siegwart-small
Jul 2, 20243 min read
The List You Need: How to Reply to Google Business Profile Reviews
Responding to reviews on your Google Business Profile is a critical aspect of managing your business’s online reputation and fostering...
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Cece Serino
Jun 30, 20244 min read
Cultivating the Power of Reviews: Why Business Reviews Matter More Than You Think for SEO Success
Business reviews hold more power than you might think when it comes to your SEO success. Learn why positive reviews are crucial to success.
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shannan siegwart-small
Jun 24, 20244 min read
From Likes to Loyalty: Crafting Engaging Social Media Content for Your Health Brand
Creating engaging content for your health-related business on social media is a powerful way to establish authority, build trust, and...
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shannan siegwart-small
Jun 21, 20244 min read
Standing Out in Real Estate: How Website Content Can Give You a Competitive Edge
In the highly competitive world of real estate, standing out from the crowd is essential for success. The market is saturated with...
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shannan siegwart-small
Jun 18, 20245 min read
The Importance of Responding to Reviews on Google Business Profile
The way customers perceive and interact with businesses has transformed significantly over the years. One of the most impactful changes...
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shannan siegwart-small
Jun 14, 20245 min read
The Perils of a Summer Vacation for Your Small Business
Running a small business comes with numerous challenges, not the least of which is ensuring consistent marketing efforts.
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Cece Serino
Jun 11, 20244 min read
Navigating the Shift to Digital: Adapting Marketing Strategies for Downtown Businesses
As consumer behavior evolves, downtown businesses must adapt their marketing strategies to stay relevant and competitive. The ongoing...
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Cece Serino
Jun 5, 20244 min read
Cooperative Advertising: Amplifying Your Brand's Reach Through Collaborative Campaigns
Whether you're a local downtown business or part of a larger regional network. The power of cooperative advertising can be a game-changer.
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Cece Serino
May 31, 20244 min read
Leveraging Local Events: A Guide to Effective Event Marketing for Downtown Businesses
Event marketing strategies can help you maximize the impact of these community gatherings, growing stronger connections with your audience.
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shannan siegwart-small
May 21, 20243 min read
Data-Driven Decisions: How Analytics Can Transform Your Marketing Strategy
In the world of marketing, staying ahead of the curve is crucial for success. Gone are the days of relying solely on gut feelings or...
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Cece Serino
May 3, 20244 min read
Cultivating the Power of Reviews: Why Business Reviews Matter More Than You Think for SEO Success
Business reviews have become a crucial component of a company's success. they have evolved into a powerful SEO tool. Learn why!
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Cece Serino
Apr 22, 20243 min read
Dine Local: Unlocking The Potential of Restaurant Marketing Strategies
A successful restaurant requires a solid marketing plan to thrive in a highly competitive culinary landscape. Effective restaurant...
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